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Performance Marketing Manager (Remote, US Market Focus)

SoftSmile

SoftSmile

This job is no longer accepting applications

See open jobs at SoftSmile.See open jobs similar to "Performance Marketing Manager (Remote, US Market Focus)" Hub71.
Marketing & Communications
United States
Posted on Jun 8, 2025

SoftSmile is a healthtech company transforming orthodontics through powerful 3D treatment planning software (Vision) and high-quality aligner manufacturing. We serve dental clinics, DSOs, labs, and aligner brands across the globe.

We’re growing fast — and now we’re looking for a sharp, ROI-obsessed Performance Marketing Manager to drive our next stage of customer acquisition.

What You'll Do

  • Own and optimize paid acquisition across Google Ads, Meta, LinkedIn
  • Build and run full-funnel campaigns focused on the US healthcare market
  • Rapidly test and scale creative, audience, and offer variations
  • Manage budgets of $10K–$15K/month and deliver CPL < $150, CAC payback < 3 months
  • Work closely with our CMO, content team, and CRM to connect performance with pipeline
  • Set up dashboards, attribution, and reporting to track ROAS, SQLs, and MRR impact

What We’re Looking For

  • 3+ years of hands-on performance marketing experience (B2B SaaS or healthtech a plus)
  • Proven success running paid campaigns targeting US audiences
  • Deep understanding of CAC, LTV, ROAS, funnel metrics, and cohort logic
  • Proficiency in GA4, GTM, Meta/Google ad platforms, Looker Studio or Sheets
  • You’re fast, analytical, self-directed, and results-driven

What We Offer

  • High-impact role with ownership of acquisition strategy and budgets
  • Work directly with leadership on go-to-market and growth
  • Remote-first, async-friendly culture with a global team
  • Access to top creative, CRM, analytics, and content resources
  • Opportunity to shape a fast-scaling product in a massive industry

Bonus Points For

  • Experience in dental, healthtech, or regulated markets
  • Track record of scaling a channel from $0 to $100K+/month in spend
  • Comfort building ad creative or landing pages yourself (or with low-code tools)

This job is no longer accepting applications

See open jobs at SoftSmile.See open jobs similar to "Performance Marketing Manager (Remote, US Market Focus)" Hub71.
See more open positions at SoftSmile
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