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CRM and Automation specialist

iSchool

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Cairo, Cairo Governorate, Egypt

Posted on Wednesday, June 5, 2024

iSchool is a fully online coding platform that teaches programming and artificial intelligence to students from 6 to 18 years old. We are currently seeking a CRM and Automation Specialist to join our team. As a CRM and Automation Specialist at iSchool, you will play a crucial role in managing and optimizing our customer relationship management system and implementing automation strategies to enhance our customer experience.

CRM Management:

Manage and maintain the CRM system (Fresh sales ., Salesforce, HubSpot, Zoho)
Ensure data integrity, accuracy, and consistency within the CRM
Develop and implement strategies to improve CRM adoption and usage across the organization

Automation Strategy:

Create automated campaigns to nurture leads, onboard new users, and engage existing customers
Monitor and analyze the performance of automated campaigns, making data-driven adjustments as needed

Customer Segmentation:

Develop personalized communication plans based on customer behavior, preferences, and lifecycle stages

Campaign Management:

Plan, execute, and optimize multi-channel marketing campaigns (email, SMS, social media, etc.)
Track and report on campaign performance, providing insights and recommendations for improvement

Integration and Collaboration:

Work closely with sales, marketing, and customer support teams to ensure seamless integration of CRM and automation tools
Integrate CRM with other business systems and data sources

Reporting and Analysis:

Develop and maintain dashboards and reports to monitor key metrics and KPIs
Provide regular updates to management on CRM and automation performance, identifying opportunities for enhancement

Requirements

Bachelor's degree in Marketing, Business, or a related field
2+ years of experience in CRM management and marketing automation
Proficiency in using CRM software and marketing automation platforms like (Fresh sales, Salesforce, HubSpot, Zoho)
Experience with email marketing and segmentation strategies
Strong analytical skills with the ability to interpret data and derive actionable insights
Detail-oriented with a focus on data accuracy and quality and best practices in data management
Strong communication and interpersonal skills, with the ability to work collaboratively across teams
Experience with customer segmentation, lead scoring, and lifecycle marketing
Knowledge of HTML/CSS for email template customization is a plus

Benefits

Very attractive package

Medical insurance

Incentives and bonuses every 6 months based on performance.

Apply now

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