Are you a creative storyteller with a sharp understanding of what makes parents click, engage, and convert? iSchool is hiring a
Creative Copywriter to lead the messaging behind our digital ad campaigns across Meta, TikTok, and YouTube - with a laser focus on the GCC region.
Join one of the fastest-growing EdTech platforms in the region and help us inspire the next generation of young programmers and innovators.
✍️ Your Role:
- Write engaging, conversion-focused copy for Meta, TikTok, and YouTube ad campaigns.
- Develop multiple angles, hooks, captions, and voice-over lines from briefs or video scripts.
- Brainstorm fresh campaign ideas that align with our performance goals and brand voice.
- Localize messaging for GCC audiences, particularly Saudi Arabia and the UAE.
- Collaborate with media buyers, video editors, and the marketing team to ensure creative consistency and impact.
Requirements
- 3+ years of experience in advertising copywriting, preferably for EdTech or family/parenting-focused brands.
- A strong portfolio of ad copy, showing results across Meta, TikTok, and other social platforms.
- Familiarity with Gulf audience tone, cultural nuances, and digital content trends.
- Ability to produce short, punchy, and high-impact copy under tight timelines.
- Strategic thinking and adaptability to iterate fast based on ad performance.
✅ Bonus Points if You:
- Have experience writing in Arabic or working with bilingual teams.
- Understand ad performance metrics and how to optimize messaging for CTR and conversion.
- Previously worked with high-growth startups or direct-response advertising teams.
Benefits
- Competitive Salary
- Remote Flexibility
- Creative Ownership
- Collaborative Culture
- Mission-Driven Work
