Job Title: Digital Marketing Manager
Company: Epik International
Employment Type: FULL_TIME
Salary: $80,000 - $130,000 USD per annum
Job Overview
Epik International, a leading provider of domain registration and web hosting services, is seeking a dynamic and experienced Digital Marketing Manager to join our team. We are committed to simplifying the process of managing online identities for our diverse clientele of businesses and individuals. The ideal candidate will be a strategic thinker with a proven track record of developing and executing successful digital marketing campaigns that drive growth and enhance brand visibility. This is a fantastic opportunity to lead the marketing strategy for an organisation dedicated to security and customer satisfaction.
Responsibilities
- Develop, implement, and manage a comprehensive digital marketing strategy to increase brand awareness and drive customer acquisition.
- Oversee and optimise all digital marketing channels, including SEO, SEM, content marketing, email campaigns, and social media.
- Analyse campaign performance against key metrics and ROI, providing regular reports and actionable insights to senior management.
- Manage the digital marketing budget, ensuring effective allocation of resources for maximum impact.
- Lead content creation efforts to ensure the production of high-quality, relevant content that engages our target audience.
- Collaborate with internal teams to ensure a consistent brand message across all platforms.
- Stay current with the latest digital marketing trends, technologies, and best practices to keep the company at the forefront of the industry.
- Organise and execute strategies to improve customer retention and engagement.
Qualifications
- Proven work experience as a Digital Marketing Manager or in a similar senior marketing role.
- In-depth knowledge of various digital marketing channels and techniques, including SEO, SEM, PPC, social media, and email marketing.
- Hands-on experience with SEO/SEM tools, Google Analytics, and CRM software.
- Strong analytical skills and a data-driven approach to decision-making.
- Excellent leadership, communication, and project management abilities.
- A creative mindset with a keen eye for detail and the ability to devise engaging digital campaigns.
- Experience within the technology, domain registration, or web hosting industry is highly desirable.
- A degree in Marketing, Business Administration, or a related field is preferred.
Benefits
- A competitive salary of $80,000 - $130,000 USD per annum, commensurate with experience.
- The opportunity to work in a dynamic and growing company with a strong commitment to innovation.
- A collaborative and supportive work environment that encourages professional development.
