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Trella
About Us
Ready to change the world? We’re reinventing freight and logistics at Trella. Backed by a number of leading VC companies (YC, Maersk Growth, Algebra Ventures and Raed Ventures) and we're looking for the best talent out there to help us build and scale our product offering. We aspire to create a step-change in the industry and we want you to be a part of the journey!
We are innovative problem-solvers on this adventure together. Working at Trella means that you’ll be surrounded by colleagues who are constantly pushing boundaries, thinking ahead, and meeting the high standards we set for ourselves. When we build, we do so in a product-led way: we value our customer experience and scalability, and we prioritize how we build our product accordingly.
Our Purpose
At Trella our Vision is to Empower our Communities to move Economies Forward, and we're doing this by building a digital experience that provides our Shippers, Carriers and Teams with the right technology and platform that reduces the costs of moving goods —> Simply, we're trying to disrupt and reinvent trucking, and empower our economies. We have launched from Egypt to Saudi Arabia, Pakistan and UAE, and are looking to build and expand our footprint across the MENA-P region.
About the Role:
As a Marketing Specialist, you will play a pivotal role in shaping our marketing efforts, driving campaigns, and creating impactful content. This role blends strategy, creativity, and collaboration, with responsibilities spanning social media, ad campaigns, events, and public relations. This is a fantastic opportunity to be a pioneer in the early stages of an exciting startup company!
What You'll Do:
- Social Media & Content Management:
Develop and manage a social media content calendar across platforms.
Create engaging, on-brand content and track performance to optimize engagement.
- Ad Campaign Management:
Plan, execute, and optimize LinkedIn and Google Ads campaigns.
Provide analysis and insights to improve campaign performance.
- Marketing Strategy & Creative Development:
Develop and implement marketing strategies and campaigns that align with business goals.
Contribute to the creative process, including writing scripts and managing visual content.
- Event Planning & Public Relations:
Plan and execute events in different markets, managing logistics and vendor coordination.
Support PR initiatives, including press releases and media relations.
- Reporting & Analysis:
Analyze campaign performance, create reports, and present insights to stakeholders.
Use data to optimize strategies and drive decision-making.
- Cross-Department Collaboration:
Work closely with Sales, Operations, and other teams to align marketing initiatives.
What You'll Need:
- Bachelor’s degree in Marketing or similar discipline.
- You have 2-4 yrs of marketing experience.
- Experience of working with marketing agencies is preferable.
- Organizational and time-management skills for meeting deadlines in a fast-paced environment.
What We Offer:
Trella is a platform that connects shippers to carriers via a digital interface. Using technology, Trella matches specific carriers capabilities with shippers requirements to provide market-leading reliability and availability at a fraction of the price.
Trella even allows shippers to track shipments in real-time and report key insights on transportation trends and performance.
Trella’s goals are simple - seamless, efficient and fast freight.
Let’s recruit together and find your next colleague.
