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Sales & Business Development
Richmond Hill, ON, Canada
About Us
Ready to change the world? We’re reinventing freight and logistics at Trella. Backed by a number of leading VC companies (YC, Maersk Growth, Algebra Ventures and Raed Ventures) and we're looking for the best talent out there to help us build and scale our product offering. We aspire to create a step-change in the industry and we want you to be a part of the journey!
We are innovative problem-solvers on this adventure together. Working at Trella means that you’ll be surrounded by colleagues who are constantly pushing boundaries, thinking ahead, and meeting the high standards we set for ourselves. When we build, we do so in a product-led way: we value our customer experience and scalability, and we prioritize how we build our product accordingly.
Our Purpose
At Trella our Vision is to Empower our Communities to move Economies Forward, and we're doing this by building a digital experience that provides our Shippers, Carriers and Teams with the right technology and platform that reduces the costs of moving goods —> Simply, we're trying to disrupt and reinvent trucking, and empower our economies. We have launched from Egypt to Saudi Arabia, Pakistan and UAE, and are looking to build and expand our footprint across the MENA-P region.
About the Role:
Trella is looking for a Business Development Representative (BDR) to power the top of our sales funnel. You'll be the first point of contact for new B2B customers — sourcing, prospecting, and qualifying leads across our four business units: Domestic, Ports, Dry Bulk, and Cross-Border. Your job is to build a healthy pipeline of net-new shippers and hand well-qualified opportunities to our Sales Executives to close. It's a high-energy, high-impact seat with a clear path to grow into a full-cycle sales role.
What You'll Do:
● Source and prospect net-new B2B accounts — enterprise shippers, manufacturers, and trading companies — through outbound calls, email, WhatsApp, LinkedIn, and industry research
● Qualify inbound and outbound leads against our target criteria and book meetings for the Sales team
● Understand each business unit's customer needs (Domestic, Ports, Dry Bulk, Cross-Border) and tailor your outreach accordingly
● Run high-volume, high-quality outreach and consistently hit weekly activity and qualified-pipeline targets
● Keep accurate, up-to-date records in our CRM and report on your pipeline and conversion metrics
● Work closely with Sales Executives to ensure a smooth handoff and a strong pipeline of net-new opportunities
● Learn the trucking and logistics landscape fast, and become a credible first voice of Trella to prospects
What You'll Need:
● 0–2 years of experience in sales, business development, or a customer-facing role (internships count)
● Hunger and resilience — you're comfortable picking up the phone, hearing "no," and trying again
● Strong communication and relationship-building skills; you can hold a business conversation with confidence
● Highly organized and self-driven, able to manage a large volume of leads without dropping the ball
● Excellent communication skills in [Arabic/English as needed]
● Curiosity about freight, logistics, or supply chain — and eagerness to learn (industry experience is a plus, not a requirement)
● Comfortable working in a fast-paced, high-growth, target-driven environment
What We Offer:
● Competitive base + commission structure
● A clear career path — top-performing BDRs grow into Sales Executive and full-cycle closing roles
● Hands-on coaching and a front-row seat to how a high-growth logistics tech company scales
● Social & Medical Insurance